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LinkedIn Marketing
Service Catalogue
WATCH TO LEARN MORE ABOUT OUR MISSION, OUR APPROACH, AND HOW WE HELP BUSINESSES GROW
Your Strategic Marketing Partner
More than just a marketing agency, Wellness Marketing partners with your business to create the strategy, systems and marketing needed for long-term growth.
LinkedIn Marketing
Build Visibility, Authority & Real Business Opportunities On LinkedIn
LinkedIn is one of the most powerful yet underutilised platforms in modern marketing, particularly for businesses operating in the B2B space. While most businesses focus their attention on crowded social platforms fighting for short attention spans, LinkedIn provides something completely different: direct access to professionals, decision-makers, business owners, industry leaders, and high-value connections actively engaging in business conversations every single day.
It’s not simply a social media platform. It’s a professional positioning platform where visibility, credibility, authority, networking, lead generation, and business growth all intersect. When used strategically, LinkedIn has the ability to build trust at scale, position your business as an industry authority, create meaningful business relationships, and generate long-term opportunities that go far beyond likes and followers.
Yet despite its potential, many businesses either use LinkedIn inconsistently or fail to leverage the platform strategically. Real results on LinkedIn come from combining visibility, authority, conversations, and targeted growth strategies into one aligned system rather than relying on isolated activity alone.
LinkedIn Growth Systems
Building Connected Systems That Support Long-Term Growth
Most businesses approach LinkedIn in a fragmented way. They either post content without creating conversations, focus heavily on outreach without building credibility first, or invest in advertising without strengthening their professional positioning and authority.
The problem is that when these strategies operate independently, LinkedIn often feels inconsistent, disconnected, and underwhelming.
Real momentum on LinkedIn happens when visibility, authority, networking, conversations, and lead generation work together as one connected system.
That’s exactly why our LinkedIn Growth Systems combine:
• LinkedIn Management
• LinkedIn Outreach Marketing
• LinkedIn Advertising
into one aligned strategy designed to support long-term business growth.
Each element plays a different role within the ecosystem:
• Content builds trust, authority, and professional positioning
• Outreach creates conversations, relationships, and networking opportunities
• Advertising amplifies visibility, reach, and lead generation
When combined strategically, these elements create a far more powerful and sustainable LinkedIn presence compared to relying on disconnected marketing activities alone.
Our LinkedIn Growth Systems are designed to help businesses:
• Build stronger professional visibility
• Position themselves as industry leaders
• Stay consistently visible with the right audience
• Connect with decision-makers and ideal clients
• Generate high-quality business opportunities
• Strengthen trust and professional credibility
• Support long-term lead generation and business growth
Every LinkedIn strategy is tailored around your business goals, industry, audience, positioning, and long-term vision to ensure your presence on the platform feels intentional, professional, and aligned with where your business is heading.
The goal is not simply to “be active” on LinkedIn.
The goal is to build a strategic professional presence that supports visibility, authority, networking, lead generation, and long-term business growth through one connected LinkedIn ecosystem.
Looking For More Information on this service?
Click the link below and view our service summary, here you will find the process, testimonials and case studies.
LinkedIn Growth Systems
Our LinkedIn Growth Systems are designed to combine visibility, authority, networking, outreach, and lead generation into one connected strategy designed to support long-term business growth. Rather than relying on disconnected LinkedIn activity, these packages combine content, outreach, and advertising together to help businesses create stronger positioning, more visibility, better networking opportunities, and scalable lead generation through LinkedIn.
Please note:
All LinkedIn Growth Systems have a one-time onboarding and setup fee to ensure your strategy, targeting, positioning, content direction, outreach setup, and campaign foundations are structured correctly from the beginning. LinkedIn advertising spend is separate from our management fees and is paid directly to LinkedIn through your own advertising account.
Ready To Grow??
Whether you already know which package is right for your business or would like guidance choosing the best option, we’re here to help.
You can select your preferred package to get started, or book a discovery call with Lisa to discuss the best strategy for your business growth.
Individual LinkedIn Services
Flexible LinkedIn Services Designed Around Your Business Goals
While our LinkedIn Growth Systems are designed to create the strongest long-term results by combining content, outreach, and advertising into one connected strategy, we also understand that every business is at a different stage of growth.
Some businesses may want to focus specifically on building authority through content, while others may be looking to generate conversations through outreach or increase visibility through LinkedIn advertising.
That’s why all of our LinkedIn services are also available individually, allowing you to choose the service that best aligns with your current goals, priorities, and budget while still building toward a stronger long-term LinkedIn presence over time.
Below, you’ll find a breakdown of each individual LinkedIn service and what’s included within each package option.
LinkedIn Management
LinkedIn Management is one of the most effective ways to build brand authority, strengthen professional credibility, and stay visible in front of the right audience. For businesses operating in the B2B space, LinkedIn offers a unique opportunity to position your brand, share valuable insights, and build meaningful connections with decision-makers and industry peers. This is not just about posting for the sake of consistency. It is about creating a professional presence that supports long-term growth, trust, and visibility.
LinkedIn Management Foundation
• 9 unique graphic posts
• Captions
• Hashtag analysis
• 1 LinkedIn blog/article
• Blog/article up to 500 words
• Profile review and recommendations
• Month-end performance report
LinkedIn Management Growth
• 18 unique graphic posts
• Captions
• Hashtag analysis
• 2 LinkedIn blogs/articles
• Blog/article up to 700 words
• Profile review and recommendations
• Month-end performance report
LinkedIn Management Authority
• 30 unique graphic posts
• Captions
• Hashtag analysis
• 3 LinkedIn blogs/articles
• Blog/article up to 800 words
• Profile review and recommendations
• Month-end performance report
Please note:
All LinkedIn Growth Systems have a one-time onboarding and setup fee to ensure your strategy, targeting, positioning, content direction, outreach setup, and campaign foundations are structured correctly from the beginning. LinkedIn advertising spend is separate from our management fees and is paid directly to LinkedIn through your own advertising account.
LinkedIn Outreach
LinkedIn Outreach Marketing is designed to help your business build meaningful connections, generate opportunities, and expand your professional network through strategic digital networking. Unlike traditional marketing, this approach focuses on connecting directly with decision-makers, potential clients, and strategic partners through targeted outreach and personalised messaging. At Wellness Marketing Powered by IDM, we take a structured and strategic approach to LinkedIn Outreach, combining targeted connection building, messaging sequences, and supporting content to position your brand and create real business opportunities. This is not about sending random messages. It is about building the right connections and starting conversations that can lead to long-term business growth.
LinkedIn Outreach Foundation
• Profile review and optimisation recommendations
• 2 graphic posts
• 1 short-form video/reel
• Up to 50 InMail messages (where applicable)
• Up to 100 connection requests
• Communication script development
• Caption and hashtag support
• 1 blog/article
• Bi-weekly reporting
• Monthly reporting
LinkedIn Outreach Growth
• Profile review and optimisation recommendations
• 4 graphic posts
• 2 short-form videos/reels
• Up to 70 InMail messages (where applicable)
• Up to 180 connection requests
• Communication script development
• Caption and hashtag support
• 1 blog/article
• Bi-weekly reporting
• Monthly reporting
LinkedIn Outreach Authority
• Profile review and optimisation recommendations
• 6 graphic posts
• 3 short-form videos/reels
• Up to 100 InMail messages (where applicable)
• Up to 250 connection requests
• Communication script development
• Caption and hashtag support
• 1 blog/article
• Bi-weekly reporting
• Monthly reporting
Please note:
All LinkedIn Growth Systems have a one-time onboarding and setup fee to ensure your strategy, targeting, positioning, content direction, outreach setup, and campaign foundations are structured correctly from the beginning. LinkedIn advertising spend is separate from our management fees and is paid directly to LinkedIn through your own advertising account.
LinkedIn Ads
LinkedIn Advertising is one of the most powerful platforms for building brand authority, generating high-quality leads, and connecting directly with decision-makers. Unlike other platforms, LinkedIn allows businesses to target audiences based on job role, industry, company, and seniority. This makes it highly effective for businesses looking to position themselves as credible, professional, and trusted within their space
LinkedIn Ads Starter
(1 Campaign | 1–2 Ad Groups)
• 1 campaign aligned to a core service or offer
• 1–2 Ad Groups (targeted audience segments)
• Ad creation and messaging development
• Campaign setup and launch
• Baseline testing and optimisation
• Ongoing campaign monitoring
• Monthly reporting and insights
LinkedIn Ads Growth
(1–2 Campaigns | 2–4 Ad Groups)
• 1–2 campaigns across services or objectives
• 2–4 Ad Groups (expanded audience targeting)
• Multiple ad variations for messaging and positioning
• Structured testing and optimisation
• Ongoing performance refinement
• Campaign adjustments based on data insights
• Monthly reporting and insights
Please note:
All LinkedIn Growth Systems have a one-time onboarding and setup fee to ensure your strategy, targeting, positioning, content direction, outreach setup, and campaign foundations are structured correctly from the beginning. LinkedIn advertising spend is separate from our management fees and is paid directly to LinkedIn through your own advertising account.
Our Other Services
Our services are designed to work together as part of a connected marketing ecosystem, helping your business generate visibility, leads, growth, and long-term scalability.
Click “Learn More” on any service below to explore detailed overviews, package options, inclusions and pricing.
Meta Ads
Generate consistent leads and visibility through strategic paid advertising campaigns.
Google Ads
Capture high-intent customers actively searching for your services online.
WordPress Builds
Build strategic WordPress websites designed to support visibility, trust, conversions, and long-term business growth.
SEO
Improve your visibility on Google and attract long-term organic traffic.
GHL Website Builds
Build connected GoHighLevel websites & Digital Ecosystems designed to streamline operations and long-term business growth.
CRM & Automation
Streamline your business with automated systems, pipelines, and customer journeys.
Shopify Website Build
Create high-converting websites and landing pages designed to support growth.
Shopify Growth Packages
Build brand presence, consistency, and audience engagement across your platforms.
WIX Website Builds
Build modern WIX websites designed to create a professional online presence and support long-term business growth.
Squarespace Website Builds
We create beautiful, user-friendly Squarespace websites designed to elevate your brand and support long-term business growth..
Exciting things coming soon!!.
Exciting things coming soon!!.
Custom Podcasting
Build authority and share your message through professionally produced podcasts tailored to your brand and audience.
Copywriting
Strategic content and persuasive copy designed to strengthen your brand, improve SEO, and drive engagement.
Email Marketing
Nurture leads, build trust, and stay connected with your audience strategically.
LinkedIn Marketing
Build authority, create professional connections, and generate opportunities through strategic LinkedIn marketing.
Content Creation
Professional content designed to increase visibility, engagement, and brand authority.
Reels Editing
Professional content designed to increase visibility, engagement, and brand authority.
Social Media Management
Build brand presence, consistency, and audience engagement across your platforms.
Content Shoots
Professional photo and video content created to support your social media, advertising, and overall brand presence.
Ready To Build A Smarter Marketing Strategy?
Every business is different, which means your marketing strategy should be too.
If you’re interested in multiple services, our team can create a tailored package designed around your business goals, growth stage, and long-term vision.
And if you’re unsure which services are right for your business, we’re here to help. We can put together a customised strategy and proposal based on your specific needs, priorities, and growth goals.
Book a discovery call with Lisa to explore your options and find the best approach for your business.
Why Businesses Choose Wellness Marketing
Strategic Partnership Over Random Marketing
At Wellness Marketing, we don’t believe in disconnected marketing tactics or one-size-fits-all solutions.
We work alongside businesses as a strategic marketing partner, helping create the visibility, systems, and structure needed for long-term growth.
Our focus is not just on delivering services. It’s on building connected marketing ecosystems that support sustainable business growth over time.
Strategic Marketing Approach: Every service is backed by strategy, data, and long-term growth planning.
Connected Marketing Ecosystems: We create systems where your marketing, automation, content & visibility work together.
Real Partnerships & Communication: We value transparency, collaboration, and strong client relationships.
Multi-Service Expertise: From ads & SEO to automation, websites, content & CRM systems, we support multiple areas of growth under one roof.
Scalable Systems & Automation: We help businesses streamline processes and create smarter systems for growth.
Tailored Growth Strategies: No two businesses are the same. Our strategies are customised around your goals, audience, and growth stage.
We’re not here to simply “do marketing.”
We’re here to help you build a smarter, stronger, and more scalable business.
Shopify Website Builds
Shopify Growth Packages
Squarespace Website Builds
SEO
Funnels
Email Marketing
Copywriting
Graphic Design
Reel Editing
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